Bagus Limandoko

Dosen Jurusan Desain Komunikasi Visual
Fakultas Seni dan Desain - Universitas Kristen Petra

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ABSTRAK
Desain merupakan sebuah kata dengan banyak makna. Dalam konteks komunikasi visual, ‘desain’ sudah menjadi bagian dari tim dalam industri komunikasi. Dunia advertising, publikasi majalah dan suratkabar, pemasaran dan public relations, dan yang pasti ‘desain’ juga sudah menjadi salah satu aspek yang berpengaruh dalam membentuk perilaku suatu masyarakat dan perkembangan ekonominya.

Kata kunci: desain, desainer, desain komunikasi visual, perilaku, konsumen

ABSTRACT
The word ‘design’ is a word with different meanings. In the visual communication context it has became part of the team in the communication industry – the world of advertising, magazine and newspaper publishing, marketing and public relations, and, indeed, it has became one of the influential aspects to shape the behavior of a society and its economic development.

Keywords: design, designer, visual communication design, behavior, consumer

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Download Desain Komunikasi Visual dan Perilaku Konsumen

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Sumber: Desa Informasi > Pusat Penelitian (Research Centre) Petra Christian University

“Desa Informasi” or “Information Village” is the name adopted for the Local eContent (digital information resources with local flavor) development project being carried out in Petra Christian University Library.

“Desa Informasi” can also play an important role in preserving (at least) digitally local historical and cultural heritage, thus preserving the collective memory of a local society.

All Local eContent collections are available for everyone through the Internet for free. Some Local eContent collections are currently available in “Desa Informasi,” such as Surabaya Memory, Digital Theses, eDIMENSI, Petra@rt Gallery, Petra iPoster, and Petra Chronicle.

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